Fall and early winter have turned into a season of one holiday morphing into the next. After Labor Day, the first weekend in September in the US, if stores have not set up Christmas displays already (some started in AUGUST this year), they are very visible by Halloween in October. It all seems too much, commercializing what is supposed to be a spirit of peace and love shared globally.

This year, I’ve noticed a clear trend with both corporate and personal messages online. The long and continuing economic stress that affects everyone’s life at some level is shifting, with businesses and individuals providing uplifting and inspiring messages. One example is The Bing Magical Holiday Calendar. Each day a new opportunity for a holiday surprise is available for 24 hours. Sometimes a contest or a discount, the invitation is commercial yet feels much more generous than some of the other “Buy it now or suffer” messages so prevalent this time of year. It may be just me, but I’d really love some release from the pressure of frenzied buying.
The other effort that has emerged to impress this season is on Google+. I joined that community enthusiastically in July. It has the same elements of other social networks, following, friending, conversations and stalkers. It also has been for me, a breath of fresh air. My experience so far has allowed me to connect with intelligent, thoughtful and giving people from all over the world. With the launch of Google+ Business Pages in October, I’m learning more each day about new companies who are seeking to make a positive difference for their consumers, employees and investors.
The holiday effort on Google+ that has generated attention recently is +SecretSanta. Time Magazine shared the project on it’s G+ page this past week. Carter Gibson created the effort and manages the project with a group of elves, sharing featured Wish Lists and the resulting joys of gifts received. How cool is that for a random act of kindness that just keeps going?!?
I’ll be giving a lot this holiday. It’s time for me to lighten the load, as some would say. I’m ending a decade of my selling of gift shop inventory after the holidays, boxing up and donating much of it to charity groups who are helping victims of domestic violence and homelessness. While I don’t have cash to give, I do have so many beautiful things that bring joy to people who are suffering. Isn’t that what the holidays are about?!? I’d love to hear what the holidays mean to you and how you are celebrating this December. It really is a beautiful time to make a difference ;~)
















